Capgemini：2018年保险行业报告
本帖最后由 168主编 于 2018-9-17 09:39 编辑Capgemini发布了“2018年保险行业报告”。虽然保险公司努力提供卓越的客户服务，但是科技巨头正在准备进入保险业，这将给这个行业带来颠覆性的影响。通过提高数字敏捷性和开发面向未来的运营模式，保险公司才有机会吸引和留住客户以应对这种颠覆。使用数据和能够提供真正的数字化客户体验对于保险企业的未来至关重要，这一点亚马逊和谷歌等大型科技公司很擅长，来自这些颠覆者的威胁比保险行业预期的更真实。调查显示，保险在提供基于技术的客户体验方面正在迎头赶上。在跨行业客户体验方面，保险业仅次于零售和银行业。26%的Y世代消费者表示他们的保险公司提供积极的客户体验，相比之下，银行业的指数是32%。调查还发现，各年龄段的消费者都能接受网络沟通渠道，超过半数消费者对在企业网站进行保险交易持积极态度，超过40%的消费者认为手机应用是重要渠道。此外，随着新的数字技术带来更多创新的增值服务，46%的技术精通客户和38%的Y世代愿意通过各种渠道接收个性化保险产品，这给创造新的收入带来了机会。科技巨头正利用其卓越客户体验方面的优势进军保险行业。29.5%的消费者表示会考虑从科技巨头企业购买至少一种保险产品，比2015年增加了12个百分点。Y世代和技术精通者对传统保险企业的忠诚度更低，更有可能在12个月内更换保险提供商，并且更愿意向科技巨头购买保险产品。传统保险公司与保险科技企业之间的协作对于整个行业的未来至关重要。超过80%的保险公司将不断变化的客户偏好列为推动其数字敏捷性的最关键因素。近2/3的保险公司正在测试智能手表和可穿戴设备，超过1/3已经部署了远程信息处理系统，超过55%的保险公司正在投资语音识别和区块链、机器人自动化等核心数字技术。http://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_000.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_001.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_002.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_003.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_004.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_005.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_006.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_007.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_008.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_009.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_010.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_011.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_012.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_013.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_014.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_015.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_016.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_017.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_018.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_019.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_020.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_021.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_022.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_023.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_024.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_025.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_026.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_027.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_028.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_029.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_030.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_031.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_032.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_033.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_034.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_035.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_036.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_037.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_038.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_039.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_040.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_041.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_042.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_043.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_044.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_045.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_046.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_047.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_048.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_049.jpghttp://www.199it.com/wp-content/uploads/2018/05/World_Insurance_Report_2018_050.jpghttp://www.199it.com/wp-content/uploads/2018/05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